At the PSI Fair for promotional giveaways in January 2008, sensational novelty in the area of measuring instruments was presented. It is a new type of roll-up measuring tape without pull-back spring. This non-bending roll-up measuring tape is based on Cobra’s latest development: the “wrap-stick”.
This measuring tape is currently available with the dimensions 16 x 0.18 mm and 25 x 0.20 mm. Further products, such as roll-up rulers for school or reflecting clips are being prepared. The next presentation of this “quickmeter” will be at the International Hardware Fair in Cologne, at the Practical World.